Marketing Strategy and Implementation

Professor: Sijun Wang

Loyola Marymount College of Business

Level: Graduate

This Executive MBA marketing course is centered on crafting a coherent, integrated, and feasible marketing strategy. Students will be given instruction while simultaneously applying their skills to a company project. The EMBA designation means these students have experience as senior level managers within their respective companies, which allows them to take on more difficult projects.
See Potential Project Ideas